Technology: Start by selling mobile phones

Chapter 11 Who is Wen Wan?

Mo Ran never considered himself a gentleman.

Whoever dares to steal his things will definitely take revenge.

but.

Although it was determined to snipe Jinli's mobile phone, this was not a simple matter of talking.

soon.

After sending Li Dongbao away, let Lao Wang first find out what the recent negative news about "Jinli Mobile Phone" is about.

Then the focus of work returned to the "Nietzsche A7".

The "internal support" quota in the original plan is gone. The most important thing now is to do everything possible to increase store sales and pay the arrears of wages to employees in five days.

How to increase store sales?

He thought of online live advertising.

It is now 2016, Douyin has not yet emerged, and live streaming is limited to 4G traffic and is not popular.

The most popular ones at present are the major live broadcast platforms such as Douyu, Panda, and Zhanqi, as well as small video websites.

But.

It also costs money to hire well-known anchors to do soft advertising, and Nietzsche obviously cannot afford a large amount of publicity fees at the moment.

This is how to do?

Just when Mo Ran was at a loss, good news unexpectedly came.

On the third day after the "Nietzsche S7 mobile phone" was put on the shelves, almost all customers who bought it on the first day received the mobile phone, and surprises followed.

After all, most people are relatively rational.

If you buy a mobile phone for 399 yuan, it is naturally impossible to look at it from the perspective of 3999 yuan.

so.

Almost all customers were pleasantly surprised after receiving the "Nietzsche A7"!

"Nietzsche A7" not only comes with many small gifts, but the feel and performance of the phone are exactly as advertised!

Not to mention the beautiful appearance, the feel and performance are really no less than those of a normal mobile phone costing 800 to 900 yuan!

There is absolutely no problem in using it as a backup phone or even as a mobile phone for daily use!

soon!

Surprisingly beyond expectations, it received rave reviews.

Especially under Hao Technology's "telephone return visit", a large number of positive reviews appeared on the store.

At the same time, the weight of "Nietzsche's official self-operated flagship store" has quietly increased because of the true evaluations.

gradually.

The search ranking of the store began to rise, and more and more netizens discovered "Nietzsche A7".

The sales ranking of "Nietzsche A7" has quietly moved from 152nd to the top 100.

What Mo Ran didn't expect was.

By the fourth day, the single-day sales of "Nietzsche A7" surged to 100 units!

finally.

Store owners in the mobile phone category on the platform——

Especially those stores that have good sales and have entered the top 100 in the 'monthly sales list' have begun to notice the "Nietzsche A7" one after another!

"strangeness."

"What's wrong?"

"I just saw it was still 103, why did I refresh it and it was 104?"

"You must have been overtaken from behind."

"It's impossible. I've been staring at the products in the next few stores, and they're still below me."

"Sure?"

"Very sure!"

"Then look ahead?"

"Damn it, why did a new mobile phone suddenly appear on my head?"

"what's the situation?"

"'Nietzsche A7'?! I've never heard of it! Today is the 16th, why are sales suddenly soaring?"

“Look at the release date of this phone!”

"My mom, it was put on the shelves four days ago, and today it breaks into the top 100? Has the sales volume increased?!"

"Just kidding, Pinxixi's big data monitoring is very good. If it is determined to be a fraud, it will not appear on the 'monthly sales list'!"

"That's true! But what the hell is this, so powerful?!"

Naturally, more than one store noticed this situation. An hour later, the "Nietzsche A7" successfully broke into the top 100 of the "monthly sales list" of the mobile phone category.

Many shop owners are envious.

You must know that the higher the ranking, the higher the traffic it brings, and the more likely it is to become a hit.

Almost at the same moment.

Far away in Pinxixi’s headquarters in Shanghai, the operations department also monitored the data fluctuations of the “Nietzsche’s official self-operated flagship store”!

In the office.

"Boss, I found a new store with abnormal data. Just four days after the store opened, its sales exceeded the top 100 in the "monthly sales list" of the category. It has more than 40 comments, and they are all good reviews!"

Wang Gang, the director of the operations department, took the data report handed over by his subordinates, put it aside, and said with a smile:

"You kid, if you have abnormal data, increase sales, or get positive reviews, just follow the normal work process. You should be punished and the store should be closed."

"No...Boss, please take a look."

The young employee smiled bitterly and continued:

"It's not an abnormality detected by the big data system in the store's data, it's an abnormality discovered during my manual screening!"

"Moreover, I traced several orders and found no problems!"

“Whether it’s good reviews or sales, they are all real!”

Wang Gang was stunned for a moment, and then he picked up the data sheet that he had put aside.

"What type of store is it?"

"Those who sell mobile phones, to be precise, are selling knockoff phones!"

"Copycat phone?!"

Wang Gang's eyes narrowed, and his eyes fell on the word Nietzsche.

After reading it carefully, Wang Gang's expression became more solemn.

After a long time, he put the data sheet back on the table.

"Like this Xiao Liu."

"Put this store into the observation pool and take a closer look. There must be some unique reason why a copycat phone has received positive reviews and its sales are rising so fast."

"Observe it and give it some traffic when appropriate."

"good!"

…

Unlike other store owners who focus on the sales ranking of "Nietzsche A7", at this time, Mo Ran has completely devoted himself to store operations.

The sudden increase in sales not only allowed the production department to operate at full capacity, but also allowed the customer service, after-sales, and logistics departments, which were already small in number, to operate at full capacity.

certainly.

The most tiring one is Teacher Hao.

Under Mo Ran's pressure, Hao Jiji completely turned into a brick - moving it wherever it was needed.

soon.

Sales volume for the first six days is released.

On the first day, thirty units were sold.

The next day, fifty units.

On the third day, sixty units.

On the fourth day, one hundred units.

On the fifth day, one hundred and fifty units.

On the sixth day, two hundred units!

Six hundred units in total!